B2B WEBSITE REDESIGN CHECKLIST
Carbon | explorecarbon.com

For each item record owner, evidence, status and next action.
[ ] Name the primary buyer tasks.
[ ] Document the current friction.
[ ] Inventory valuable URLs, content and incoming links.
[ ] Assign a purpose to each proposed page.
[ ] Identify missing proof and content owners.
[ ] Map systems, form routing and integrations.
[ ] Agree on approvals and decision makers.
[ ] Map changed URLs to relevant redirects.
[ ] Test small-screen layout, keyboard use and readable type.
[ ] Verify forms, thank-you pages and conversion events.
[ ] Check status codes, canonicals, robots and sitemap.
[ ] Record a launch baseline and review date.