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Hack to the Future

Carbon Countdown

Schneider Electric

Schneider Electric provides energy and automation digital solutions for efficiency and sustainability using world-leading energy technologies, real-time automation, software and services into integrated solutions for homes, buildings, data centers, infrastructure and industries. They came to Carbon to turn complex brand stories into innovative customer experiences.

Hack to the Future

A breakthrough escape room experience at the North American Innovation Summit that challenged conference goers to escape from a data center to save the future from aging technology infrastructure. The event launched when an Artificial Intelligent Robot interrupted a Senior Executive presentation issuing a challenge to all attendees to escape from the room to save the future. The conference room quickly transformed into four data centers where attendees had to solve sequential clues using Schneider Electric products and services in each control room to bring the systems online. After escaping the room, attendees were directed back to the presentation room, where a Schneider Electric executive and their customer shared insights about the future of data center trends. The future was saved, customers got hands on experience with Schneider Electric products and services, and Hack to the Future became the talk of the Innovation Summit.

Carbon Countdown

Carbon was challenged to develop an engaging educational experience showcasing Schneider Electric’s commitment to sustainability. The experience room we created will live as a permanent installation for the 15k+ people who annually tour the R&D Center in Andover, Massachusetts.

Welcome to Carbon Countdown, the gameshow where contestants knowledge, skill and luck with sustainability and connected technologies are put to the test. Guided by our beloved carbon neutral robot host, contestants answer trivia questions and participate in games of chance in an effort to reduce the carbon footprint of a digitized city. The experience comes to life on a full game show set including projection mapped walls, a stage, and of course audience applause and lovely parting gifts. After the twenty-question trivia game centered on Schneider Electric sustainability initiatives, products and services is completed, participants get to head to the bonus round, which is EcoPlinko…sustainable parting gifts for every contestant!

Overall, this fun experience educates participants on global energy and power consumption facing our planet, and Schneider Electric’s commitment to a more sustainable future for all.

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